ProgramCIP 50.1003

Music Management

A program that prepares individuals to organize and manage music organizations, operations, facilities, and personnel. Includes instruction in business and financial management; marketing and fundraising; personnel management and labor relations; event promotion and management; music products merchandising; artist agency and promotion; music law; and applications to specific activities such as managing theaters, recording studios and companies, bands and other ensembles, individual artists, and music organizations.

Definition from U.S. Department of Education, National Center for Education Statistics (CIP 2020).

Also called Music Merchandising.