ProgramCIP 50.0402

Commercial and Advertising Art

A program in the applied visual arts that prepares individuals to use artistic techniques to effectively communicate ideas and information to business and consumer audiences via illustrations and other forms of digital or printed media. Includes instruction in concept design, layout, paste-up, and techniques such as engraving, etching, silkscreen, lithography, offset, drawing and cartooning, painting, collage, and computer graphics.

Definition from U.S. Department of Education, National Center for Education Statistics (CIP 2020).

Also called Sign Painting, Commercial Art Painting.