JobSOC 27-3031
Public Relations Specialists
Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.
Definition from U.S. Department of Labor, Employment and Training Administration (USDOL/ETA) (O*NET 31.0 (August 2026)).
01.
Studied through
11 programs- Communication, General09.0100
- Speech Communication and Rhetoric09.0101
- Public Relations, Advertising, and Applied Communication09.0900
- Public Relations/Image Management09.0902
- Political Communication09.0904
- Health Communication09.0905
- Sports Communication09.0906
- International and Intercultural Communication09.0907
- Family and Consumer Sciences/Human Sciences Communication19.0202
- Business/Corporate Communications, General52.0501
- Business/Corporate Communications, Other52.0599
02.
Draws on
- Communications and Media4.9 of 5
- English Language4.7 of 5
- Administration and Management4.0 of 5
- Customer and Personal Service4.0 of 5
- Sales and Marketing3.9 of 5
- Computers and Electronics3.5 of 5
Importance as rated in O*NET (1 to 5); areas rated 3.5 or more, up to eight.