CORAGORA

ProgramCIP 52.1804

Selling Skills and Sales Operations

A program that prepares individuals to possess the skills associated with direct promotion of products and services to potential customers and to function as independent sales representatives and managers. Includes instruction in consumer psychology, image projection, public speaking and interpersonal communications, sales organization and operations, customer relations, professional standards and ethics, and applicable technical skills.

Definition from U.S. Department of Education, National Center for Education Statistics (CIP 2020).

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